---
title: How Prism Digital revamped lead scoring and reporting to attract an end-to-end recommerce platform’s target audience
description: ✔ FloorStone got a true sense of their boomerang leads, MQLs and SQLs. ✔ They were able to set reasonable expectations and goals moving forward. ✔ Marketing efforts were focused on leads that were priority.
---

[Prism case Studies](https://www.prismdigitalinc.com/case-studies)

# [How Prism Digital revamped lead scoring and reporting to attract an end-to-end recommerce platform’s target audience](https://www.prismdigitalinc.com/case-studies/recommerce-platform-case-study-floorfound)

 Written by [Prism Digital](https://www.prismdigitalinc.com/case-studies/author/prism-digital) | Feb 29, 2024 10:47:38 AM

[View full post](https://www.prismdigitalinc.com/case-studies/recommerce-platform-case-study-floorfound)

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Prism Digital"
  },
  "dateModified" : "2024-02-29T10:47:38.730Z",
  "datePublished" : "2024-02-29T10:47:38Z",
  "headline" : "How Prism Digital revamped lead scoring and reporting to attract an end-to-end recommerce platform’s target audience",
  "image" : {
    "@type" : "ImageObject",
    "height" : 1067,
    "url" : "https://www.prismdigitalinc.com/hubfs/Tech%20Marketing-1.jpeg",
    "width" : 1600
  },
  "mainEntityOfPage" : "https://www.prismdigitalinc.com/case-studies/recommerce-platform-case-study-floorfound",
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "height" : 60,
      "url" : "/hs/hsstatic/content_shared_assets/static-1.4092/img/default-amp-logo.png",
      "width" : 60
    },
    "name" : "Prism case Studies"
  }
}
```